The MDA Fair has been an essential component of the Hannover Messe phenomenon over the past 30 years, bringing together the industry and the users of Motion, Drive and Automation products, technologies and solutions.

As the world's leading event for power transmission and fluid power, MDA actively drives the decisive topics of tomorrow and opens the door to new application sectors. Lifecycle management in particular stands to play a key role at the coming event.

Building on its long success as part of Hannover Messe, MDA has developed to become a global platform for motion, drive and automation professionals who depend on the show and its global spin-offs to build fruitful business relations and maximize the return on their investment.

With a rich, diversified portfolio of exhibitors and visitors from around the planet, the show became an essential part of every company's plan to develop its strategic positioning in the motion, drive and automation markets.